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Beginner’s Guide to SEO (Search Engine Optimization)

Beginner’s Guide to SEO | E-Digital Technology Sacramento

There are a lot of people who have no idea about SEO, but some of them don’t even know what it is. Some have been using the Google search engine for a long time, but they are still unaware of the basic SEO and how it works.

SEO is the best technique for any website, whether an eCommerce site, blog, news portal, or website. There is a huge demand for SEO nowadays, as it plays a vital role in the success of any website.

If you have just started a business and don’t know how to rank your website, then you are in the right place.

I will share some of the best and most easy SEO tips for beginners. I hope that you will be able to use these tips and enjoy the benefits of SEO.

Start your SEO project with these tips:

  1. Keyword Research

This is the most crucial factor that plays a vital role in ranking a website. You need to do proper keyword research to find the most relevant and searched keywords.

You must research extensively and find the popular keywords and phrases associated with your niche.

  1. Create a sitemap

Sitemaps are the best way to index your pages. It will help you to get a good rank in the search engines. It will also help to increase the traffic to your website.

  1. Plan your strategy

You need to plan your strategy. Start with the title, meta description, URL structure, content, and images. If you have a unique title, it will grab the user’s attention. So, start by creating an individual title for your website.

  1. Optimize the Website

This is the second and crucial step that you need to follow. You need to optimize the website for both mobile and desktop users.

You must add the keywords and phrases you found in the previous step. Add the appropriate title tags, meta descriptions, and internal links.

  1. Check your competition

I don’t think that it is enough to create a unique title. You need to check your competitors as well. It is a good practice to use some keywords your competitors use.

  1. Check backlinks

Check the backlinks of your competitors as well. Don’t worry if you don’t find any backlink for your competitor; it doesn’t mean you will fail. It would help if you got the links from other websites. You can get a good backlink from a good authority.

7 Check your domain authority

It is the most critical factor for getting a high rank on Google. It will help you to get a high level in the search engines. You can calculate the domain authority by checking the link authority of your competitors.

  1. Check your keyword

You will need to check the keyword that your audience is searching. You can use specific keywords if you are targeting a particular audience. If not, then you need to use some broad keywords.

  1. Use social media sites

Use social media sites to create an online presence. If you do not have a Facebook page, you can create one. It will not only increase the traffic to your website, but it will also help you to create a strong brand.


There are a lot of SEO tips that will help you to rank your website, but I will not recommend you follow all of them. You need to pick up a few of them and start working. So, make a strategy and plan to build your website so that you can make